VISION AND VALUES
A constantly growing technological group,
a business with a solid foundation
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A strategic approach and a drive to innovate and explore new markets to generate a positive social impact are the key traits of the Podini family’s history in business. Deda was created in 1999 to diversify the Company's core business — the mass retail sector — and is the result of a vision: helping organizations nurture dedication to multiply the positive impact of technology on business development, people potential, and the growth of civil society.
